Close-up of a red vintage car's interior, focusing on the dashboard and part of the red leather seat.

Nikki Hasler AG

Offiical Ferrari Dealer

The Story

Some cars you just photograph, but a Ferrari has to be staged. For the catalog of Niki Hasler AG, an official Ferrari dealer in Switzerland, I controlled every reflection on the paint and every line of the bodywork until each car looked the way it feels in person. The result is automotive photography with the same precision Maranello builds into every car.

Close-up of red vintage car interior, showing a leather seat, dashboard controls, and a cigarette lighter.
Interior view of a vintage white car, showing a wooden steering wheel with a Ferrari logo, dashboard gauges, and a seat with a brown striped pattern.
A black and white sports car displayed indoors, with reflections of the interior and windows on its surface.
A black Ferrari sports car displayed inside a modern showroom with large windows and white floors
Modern car showroom with sleek sports cars on display, Christmas tree with red ornaments and wrapped presents, large windows showing a city street, and minimalist ceiling lights.
Inside a car showroom decorated for Christmas with a Christmas tree and wrapped gifts, and several luxury sports cars on display near large windows.
Luxury car showroom with a white sports car and two blue sports cars on display, featuring a quote by Enzo Ferrari on the black wall.
A blue Ferrari sports car inside a dealership showroom, with large glass windows in the background showing parked cars outside and a building with signs.
The image shows the rear view of a silver Ferrari sports car inside a showroom, with a large glass window behind it revealing parked cars and a street outside.

Let’s Work Together

Three umbrellas in red, green, and blue are open on a wet sidewalk. The background shows a gray concrete building with a staircase, a door, and some construction material and fencing.